Product Placement Could Be Inserted Into Classic Films

You could start seeing a lot more modern brands in some of your favorite classic movies because new companies are starting up that claim that they can retroactively insert products and branding into some of your favorite movies and television shows!

According to the BBC, companies like Mirriad are now able to retroactively insert products and branding into films and television shows. Essentially companies like Mirriad would be able to see empty bottles or old soda cans and insert newer logos or Mountain Dew on the can so it looks like the characters in the movie are drinking the soda.

Not sure how I feel about this one. It could certainly help the movie industry that has been hurting a bit with the pandemic, but it feels like that could ruin some classic movies that we all love.

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